I would like to do an A/B test by survey, is that possible?

Yes, A/B tests can be easily implemented with the HeyForm tool. For example, if you want 2 (or even more) versions of a logo or website randomly evaluated, you can conduct a so-called split test via an online survey. In order to randomly display the pages (or questions) to be assessed to the participants as is usual in an A/B test, you have to make a few settings in the questionnaire.

Make a few settings in the questionnaire control:

  • Dividing the participants by ‘random number’ function into groups A and B.
  • Determine the value range (for an A/B test usually the value range from 1 to 2)
  • Determine when the random number should be executed (usually at the beginning of the survey)
  • Define visibility rules in the questionnaire

It sounds complicated, but it’s not! Just take a look at the clearly illustrated step-by-step instructions for A/B testing in our helpdesk: Perform A/B Test

If you still have questions afterward or want to run a more extensive split test comparing more than 2 versions, feel free to contact our support team. We are happy to support you!